Issue 82 | Effect of a Pay-it-Forward Strategy on HPV Vaccination; CDC’s Influenza Vaccination Campaign Highlights the Attenuation of Illness

Journal Article Recommendation

01

Effect of a pay-it-forward strategy on reducing HPV vaccine delay and increasing uptake among 15- to 18-year-old girls in China: A randomized controlled trial

The study, led by Professor Dan Wu from Nanjing Medical University and published in PLOS Medicine, used a randomized controlled trial design to evaluate the effectiveness of the “pay-it-forward” strategy in increasing HPV vaccination coverage among girls aged 15–18 in China. From July 6, 2022, to June 9, 2023, the trial was conducted in four community health centers (CHCs) in Chengdu, Sichuan Province. Eligible participants were unvaccinated girls aged 15–18 living in the CHCs’ service areas, recruited through random sampling.

Participants were invited via telephone, provided verbal informed consent, and were then randomly assigned during face-to-face visits using a sealed-envelope method to either the pay-it-forward group (n=161), which received a US$47.7 community subsidy covering the first vaccine dose and the option to contribute toward subsequent participants’ vaccination, or the control group (n=160), which paid the full market price for vaccination. The study employed strict blinding, with CHC staff, vaccinating physicians, outcome assessors, and data analysts unaware of group allocation except for the implementers. The primary outcome was the uptake of the first-dose of HPV vaccine, verified through medical records, and data analysis followed the intention-to-treat principle.

Results showed that the first-dose vaccination rate was 34.2% (55/161) in the pay-it-forward group, significantly higher than 17.5% (28/160) in the control group, with an adjusted difference of 17.9% (95% CI: 8.7%–27.0%, P<0.001). In terms of behavioral engagement, 67.3% (37/55) of vaccinated participants in the pay-it-forward group wrote postcards to encourage future participants, and 70.9% (39/55) of caregivers donated to support another girl’s vaccination. Cost-effectiveness analysis indicated that the per-person vaccination cost in the intervention group (US$230) was 21.7% lower than in the control group (US$294), showing a clear economic advantage.

The findings demonstrate that the pay-it-forward strategy significantly improves catch-up HPV vaccination rates among adolescent girls in western China and enhances vaccine confidence. Combining social reciprocity with economic feasibility, this model could serve as an effective intervention for catch-up vaccination programs in resource-limited settings.

https://doi.org/10.1371/journal.pmed.1004535

02

Wild to Mild: CDC’s Influenza Vaccination Campaign Highlights Value of Messaging Around Attenuation of Illness

The study, published in the Journal of Health Communication, examined a targeted influenza vaccination campaign conducted by the U.S. Centers for Disease Control and Prevention (CDC) during the 2023–2024 flu season, focusing on pregnant women and parents. The campaign aimed to address declining influenza vaccination rates in these groups and correct public misperceptions about vaccine effectiveness. In June 2023, researchers carried out a systematic pretest of campaign concepts through 15 focus groups (nine with parents and six with pregnant women, totaling 99 participants). This process ultimately identified “Wild to Mild” as the core message, emphasizing the vaccine’s role in reducing disease severity to reset expectations about its benefits. Using thematic analysis, the team coded focus group transcripts to explore participants’ knowledge about influenza vaccines, information preferences, and behavioral intentions.

Findings indicated that the “Wild to Mild” concept effectively fostered a shift in how the target audiences perceived the value of influenza vaccination. Five key themes emerged from the qualitative analysis. First, baseline perceptions of influenza and its vaccine were shaped by multiple factors, including personal or child illness experiences, the lingering influence of the COVID-19 pandemic, confusion about vaccination timing, and widespread misconceptions about vaccines. These factors collectively contributed to underestimation of disease risk and skepticism toward vaccine effectiveness. Second, in evaluating campaign materials, participants responded more positively to content supported by scientific data, featuring diverse human representations, and evoking emotional resonance. In contrast, fear-based messaging and negative imagery elicited strong resistance, with a clear preference for calm, respectful communication offering credible sources. Third, most participants correctly understood the central idea of “Wild to Mild”—that vaccination reduces the severity of illness—which was regarded as realistic and evidence-based, thereby helping establish reasonable expectations for vaccine performance. Fourth, visual design was generally well received for its authenticity and color use, though animal metaphors led to varied interpretations across gender and demographic lines, with pregnant women showing heightened sensitivity. Finally, in terms of behavior change potential, messages promoting informed, voluntary decision-making and providing reliable access to information were more effective in motivating vaccination, whereas coercive or urgent appeals could be counterproductive.

The study concludes that in the increasingly complex vaccine communication environment of the post-pandemic era, campaigns grounded in scientific evidence that emphasize illness mitigation and integrate culturally adaptive elements can significantly enhance vaccination willingness in specific populations. While a single campaign may have limited impact on reversing declining coverage, strategies that strengthen community trust, integrate multiple communication channels, and deliver tailored messages could provide valuable guidance for promoting vaccination among pregnant women and parents.

https://doi.org/10.1080/10810730.2025.2453840

03

The immunogenicity and safety of an inactivated quadrivalent influenza vaccine and a 23-valent pneumococcal polysaccharide vaccine in individuals with chronic diseases

The study, published in Frontiers in Immunology, adopted a multicenter, randomized, controlled, open-label, non-inferiority design (ClinicalTrials.gov identifier: NCT05471531) to systematically evaluate the immunogenicity and safety of the inactivated quadrivalent influenza vaccine (IIV4) and the 23-valent pneumococcal polysaccharide vaccine (PPSV23) in patients with chronic diseases. Conducted in Taizhou, Zhejiang, during 2022–2023, the trial enrolled 480 participants aged ≥60 years, who were randomly assigned to receive either IIV4 and PPSV23 concurrently or separately. Participants were further stratified into a chronic disease group and a healthy group based on baseline health status. Venous blood samples were collected before vaccination and 28 days after vaccination to measure antibody titers against the four influenza strains in IIV4 and the 23 pneumococcal serotypes in PPSV23. The non-inferiority margin was set at 0.5.

A total of 43.33% of participants had chronic diseases, predominantly hypertension (27.29%), obesity (7.92%), and diabetes (5.00%). Immunogenicity analysis at 28 days post-vaccination showed that the geometric mean titer (GMT) ratios for influenza antibodies (chronic disease group/healthy group) ranged from 1.04 to 1.37 in the total population (lower bounds of all 95% confidence intervals >0.5) and from 1.02 to 1.39 in the co-administration group. The geometric mean concentration (GMC) ratios for pneumococcal antibodies ranged from 0.87 to 1.12 in the total population and from 0.97 to 1.33 in the co-administration group, all meeting non-inferiority criteria. Safety monitoring indicated that the incidence of adverse events was 0.96% in the chronic disease group and 1.47% in the healthy group, all of which were Grade 1 local reactions (injection site pain, redness, or swelling). No vaccine-related serious adverse events were reported.

The findings demonstrate that in individuals aged 60 years and older with chronic diseases, co-administration of IIV4 and PPSV23 induces immune responses comparable to those in healthy individuals and has a favorable safety profile. These results provide evidence-based support for implementing IIV4 and PPSV23 co-administration strategies in patients with chronic conditions. 

*This study was funded by Beijing Sinovac Biotech Co., Ltd.

https://doi.org/10.3389/fimmu.2025.1624095

04

Improving the coverage rate of human papillomavirus vaccine among adolescent females to contribute to the goal of eliminating cervical cancer in China

This study, authored by Xu Aiqiang, Yang Weizhong, Zhao Fanghui, and Pang Xinghuo, and published in the Chinese Journal of Preventive Medicine, reviews global and domestic progress in cervical cancer elimination and HPV vaccination, as well as local practices in free vaccination programs. Building on this review, it focuses on the challenges to improving HPV vaccination rates among adolescent females in China and proposes targeted technical recommendations to support the early achievement of cervical cancer elimination goals.

Since the World Health Organization (WHO) first launched the global initiative to eliminate cervical cancer in 2018, HPV vaccine accessibility and immunization strategies have been continuously optimized, and extensive real-world studies have confirmed the effectiveness of HPV vaccination in preventing cervical cancer among adolescent females. Incorporating HPV vaccination into the National Immunization Program (NIP) remains the most effective way to achieve and sustain high coverage levels. As of May 29, 2025, 147 of WHO’s 194 member states had fully integrated HPV vaccination into their NIPs, driving continuous improvements in global HPV immunization coverage.

In recent years, China has made significant progressadvances in cervical cancer diagnosis and prevention, yet the disease burden remains heavy. In 2022, the estimated age-standardized incidence rate of cervical cancer in China was 13.83 per 100,000, and the age-standardized mortality rate was 4.54 per 100,000. New cases accounted for nearly 23% of the global total, while deaths accounted for approximately 16%. Moreover, incidence rates have been rising recently, with an increasing proportion of younger patients. The Chinese government and relevant departments hasve long attached great importance to cervical cancer prevention and control, issuing multiple policy documents to promote the elimination goal. Since 2021, some provincial and local governments have piloted free bivalent HPV vaccination programs for adolescent females as part of public benefit initiatives. However, HPV vaccination coverage among adolescent females in China still shows significant regional disparities, remains well below the global average, and falls far short of WHO’s 2030 target.

To accelerate HPV vaccination coverage among adolescent females in China, the study recommends: (1) further raising awareness of HPV vaccination as a key public health interventionmeasure and priority for eliminating cervical cancer, and mobilizing all relevant institutions and society at large to participate in acceleration efforts; (2) addressing the limitations of the current voluntary, self-paid model outside the NIP, which cannot meet elimination targets, and overcoming inconsistencies and sustainability challenges in local free-vaccination policies by promptly incorporating HPV vaccination for adolescent females into the NIP as a routine immunization; (3) developing and continuously refining a national, standardized implementation plan or guidelines for integrating HPV vaccination for adolescent females into the NIP; (4) strengthening cooperation among public health, clinical medicine, and other professional sectors to expand health education and public awareness campaigns on cervical cancer elimination and HPV vaccination; and (5) improving contingency plans for risk communication related to HPV vaccination, with enhanced public opinion monitoring and risk management mechanisms.

https://rs.yiigle.com/cmaid/1548355?sessionid=-2103766141

05

How does the credibility of vaccine information compare across traditional search engines and AI-based conversational agents?

This study, published in Public Health, employed a cross-sectional analysis to systematically evaluate differences in credibility and readability between generative artificial intelligence (Generative AI) and traditional search engines in providing vaccine-related information. Based on previous literature, the authors selected common questions about vaccines and vaccination, which were queried in December 2023 using Google, Bing, Bard, ChatGPT 3.5/4.0, and Claude AI. The DISCERN instrument was used to assess information credibility, while the SHeLL editor was applied to measure readability scores. The primary outcome measure was the mean DISCERN score for each question.

Results showed that in terms of credibility, traditional search engines scored significantly higher than generative AI in the clarity of information sources (P<0.0001), timeliness of information (P<0.0001), and provision of additional sources (P<0.001), while generative AI performed better in information relevance (P<0.0001) and overall quality (P<0.05). Among all platforms, Bard achieved the highest average DISCERN score (45.6/80), leading in source provision, balance, and impartiality, and was rated the best in overall quality; Claude scored the lowest (38.1/80). In terms of readability, content generated by generative AI had higher readability scores than that from traditional search engines (P<0.001), suggesting it may be less accessible for individuals with low literacy levels. Bing’s search results had the highest readability among traditional search engines, while ChatGPT 3.5 ranked highest overall, with significant differences observed across platforms (P<0.001).

The study concludes that the overall credibility of generative AI interfaces is comparable to that of traditional search engines. However, generative AI interfaces rarely provide sources of high-quality information or external links. In the current landscape, generative AI may present information in a way that is easy to read and appears credible, even without offering the typical cues that indicate trustworthiness.

*The DISCERN instrument is a widely used set of questions designed to evaluate the credibility of health information, particularly in the context of how treatment options are presented.

https://doi.org/10.1016/j.puhe.2025.105876

Content Editor: Tianyi Deng  

Page Editor: Ruitong Li

Others

代表性地区的基本情况、接种政策及效果、宣传推动情况

(1) 成都市

 

基本情况

成都市2022年度GDP为20817.5亿元,排名全国城市第七。成都市出台了《健康城市建设推动健康中国行动创新模式成都市宫颈癌综合防控试点工作方案》等一系列相关政策推动适龄女孩HPV疫苗接种工作。

接种政策及效果

目标人群为13-14岁在校且无HPV疫苗接种史女生。免疫程序为国产二价0-6二剂次、进口二价0-1-6三剂次、进口四价0-2-6三剂次。资助政策为国产二价疫苗(沃泽惠)免费,其它疫苗补贴600元/人,并自付20元/剂接种费。疫苗接种按照属地化管理原则,由学校所在地预防接种单位负责。截至2022年1月,目标人群首针接种率达90.04%[14]。

宣传推动

成都市开展多形式、多载体的健康教育宣传。形式包括讲座、知晓日、义诊咨询、专题课程、专题活动等,载体包括宣传册、宣传栏、展板、电视、微信、视频号、抖音平台等,覆盖相关医疗机构300余、社区300余个、和公众场所90余个。面向适龄女孩及监护人、适龄女性及全体市民开展广泛宣教,宣传材料发放至近9万名群众,讲座活动覆盖近2万名群众。宣教内容包括HPV疫苗接种、两癌防控、其它女性常见疾病防控等。

(2) 济南市

 

基本情况

济南市2022年度GDP为12027.5亿元,位列全国城市排名20。2021年,济南市出台《健康城市建设推动健康中国行动创新模式试点一济南市宫颈癌综合防治工作方案(2021—2025年)》等一系列相关政策推动适龄女孩HPV疫苗接种工作。

接种政策及效果

目标人群为≤14周岁且无HPV疫苗接种史的在校七年级女生。免疫程序为国产二价0-6二剂次。资助政策免费接种。疫苗接种按照属地化管理原则,安排分班级分时段前往学校所在地的预防接种单位进行接种。截至2022年11月,目标人群首针接种率达
94.4%[15].

宣传推动

济南市开展多形式、多载体的健康教育宣传。形式包括采访、线上线下专题活动,载体包括网络媒体、纸媒、科普展板、宣传手册、子宫颈癌与HPV疫苗知识读本、济南HPV疫苗接种手册,宣教人群广泛涵盖全体市民,宣教内容包括HPV疫苗接种、两癌防控等知识。

(3) 鄂尔多斯市

 

基本情况

鄂尔多斯市2022年度GDP为5613.44亿元,全国地级市第45位。2021年,鄂尔多斯市出台了《健康城市建设推动健康鄂尔多斯行动创新模式工作方案》等一系列相关政策推动适龄女孩HPV疫苗接种工作。

接种政策及效果

2020年8月,鄂尔多斯市在准格尔旗率先开展HPV疫苗免费接种项目。目标人群为全市当年13-18岁在校且无HPV疫苗接种史女生。免疫程序为进口二价0-1-6三剂次,

2023年起调整为13-14岁女孩0-6二剂次。资助政策为疫苗免费,自付20元/剂接种费。组织方式为疫苗接种服务中心根据任务安排联系学校,有规划的通知适龄女孩前来完成HPV疫苗接种。截至2022年11月,目标人群首针接种率接近70%[16]。

2022年8月,启动准格尔旗和达拉特旗高三女生接种四价和九价HPV疫苗的试点工作,利用暑假时间展开接种,力争在2023年年底达成90%的接种目标[17]。自鄂尔多斯之后,由政府主导的HPV疫苗惠民行动在多地等涌现。值得注意的是,近年来多主体参与到HPV疫苗支持项目,如慈善总会、医院、妇联等为主体单位牵头组织开展了一些公益活动。

宣传推动

鄂尔多斯市开展多形式、多载体的健康教育宣传。形式包括讲座、知晓日、义诊咨询、专题课程、专题活动等,载体包括宣传册、宣传栏、展板、电视、微信、视频号、抖音平台等,宣教人群广泛涵盖在校女孩及监护人,适龄女性及全体市民。宣教内容包括HPV疫苗接种、两癌防控、其它女性常见疾病防控等。

(4) 西安市

 

基本情况

西安市2022年度GDP为11486.51亿元,排名全国第22位。2021年,西安市出台了《西安市健康城市建设推动健康中国行动创新模式试点宫颈癌综合防治工作方案》等一系列相关政策推动适龄女孩HPV疫苗接种工作。

接种政策及效果

目标人群为全市年龄满13周岁(初中)在校女生。免疫程序为国产二价0-6二剂次,进口二价0-1-6三剂次,进口四价和进口九价0-2-6三剂次。接种政策为自愿自费。各区(县)合理设立HPV疫苗专项疫苗接种门诊承担接种任务,并及时将接种信息统一录入儿童免疫规划信息平台。

宣传推动

西安市出台了《西安市宫颈癌综合防治宣传方案》(市健办发〔2022〕12号)。通过媒体宣传、社区活动、义诊等形式,宣传册、宣传栏、展板、电视、微信公众号、报纸等载体普及宫颈癌防治相关知识。

(5) 西藏自治区

 

基本情况

西藏自治区2022年度GDP为2132.64亿元,经济总量整体规模相对其他省份较小,人均GDP处于全国中等偏下水平。2022年出台《西藏自治区妇女“两癌”综合防治工作实施方案》等系列政策推动适龄女孩HPV疫苗接种。

接种政策及效果

目标人群为13-14岁在校女生。免疫程序为国产二价0-6二剂次。资助政策为免费。由学校组织,接种者在商定接种时间携带个人身份证明材料与法定监护人一同前往定点接种单位接种。

宣传推动

充分利用网络、电视、广播、报刊等媒介,以群众喜闻乐见的宣传方式,对适龄在校女生HPV疫苗接种工作的意义及内容进行广泛宣传。

近年来各地HPV疫苗惠民项目信息

“疾病负担”指标解读

疾病负担(burden of disease, BOD)是指疾病造成的失能(伤残)、生活质量下降和过早死亡对健康和社会造成的总损失,包括疾病的流行病学负担和经济负担两个方面。

 

在疾病的流行病学方面,衡量疾病负担的常用指标包括传统指标和综合指标。

 

传统指标

传统疾病负担的衡量指标包括:用于描述和反映健康状况与水平的常规指标,如死亡人数、伤残人数和患病人数等绝对数指标;以及用来比较不同特征人群疾病分布差异的指标,如发病率、伤残率、患病率、死亡率、门诊和住院率等相对数指标。

 

上述传统疾病负担的衡量指标基本上只考虑了人口的生存数量,而忽略了生存质量,不够全面;但优势在于资料相对计算方便,结果直观,可用于各种疾病的一般性描述。

 

综合指标

疾病负担不等同于死亡人数,综合指标弥补了传统指标的单一性,且可以让各种不同疾病造成的负担之间相互比较。

 

潜在寿命损失年(YPLL):通过疾病造成的寿命损失来估计疾病负担的大小。但忽略了疾病造成的失能对生存质量的影响。

 

伤残调整寿命年(DALYs):将死亡和失能相结合,用一个指标来描述疾病的这两方面的负担。它包括因早死造成健康生命年的损失(YLL)和因伤残造成健康生命年的损失(YLD),即DALY=YLL+YLD。目前,DALY是国内外一致公认的最具代表性、运用最多的疾病负担评价指标。

 

健康期望寿命(HALE):指具有良好健康状态的生命年以及个体在比较舒适的状态下生活的平均预期时间,综合考虑生命的质量和数量两方面。

 

 

随着疾病负担研究的深入,其测量范围从流行病学负担扩大到经济负担。

 

疾病经济负担是由于发病、伤残(失能)和过早死亡给患者本人、家庭以及社会带来的经济损失,和由于预防治疗疾病所消耗的经济资源。

详细见:疾病的“经济负担”怎么计算?

 

参考资料:

陈文. 卫生经济学 [M]. 人民卫生出版社. 2017.

李茜瑶,周莹,黄辉等.疾病负担研究进展[J].中国公共卫生,2018,34(05):777-780.

什么是“年龄标化”?

在流行病学研究中,年龄是多种疾病的危险因素。以发病率为例,该指标反映了一定时期内,特定人群中癌症新发病例的情况。由于年龄是癌症发生的一个重要影响因素,年龄越大,发病率就越高。

 

如果两个国家的人群年龄结构相差很大,例如A市老年人口比例更大,B市年轻人口占比更高,直接比较两地癌症发病率的高低,我们不能确定发病率较高的市,是因为年龄构成不同还是因为其他影响因素(如饮食习惯、环境等)所导致。因此,需要用“年龄标化”的统计学方法,进一步处理数据,排除年龄影响因素的干扰,再来比较两地的发病率数据。

 

以发病率为例,即把原始数据套到一个“标准年龄结构人群里”,计算出”年龄标化发病率“,这样人群结构不同的A市和B市,就能在同一个指标尺度下进行“发病率”比较。年龄标化通常有“中标率”,即我国各地基于某一年份的中国人口年龄结构构成作为标准计算,国内不同地区的疾病数据比较采用的是“中标率”;另一种是“世标率”,即用世界标准人口构成机型标化计算,适用于国与国之间的指标比较。

 

同样地,以死亡率为例,应特别注意各之间地人口构成的差异。用标准化死亡率进行比较才能得出正确结论。如甲、乙两地在未标化前的肺癌死亡率相同,但实际上乙地人群的肺癌死亡率要明显地高于甲地,其原因在于甲地男性老年人口居多,而肺癌的死亡率又与年龄和性别有关,所以用未标化率进行比较时,就会得出甲乙两地肺癌死亡率相同的错误结论。

 

参考资料:

 

张科宏教授:年龄标化的患病率 – 丁香公开课 (dxy.cn)

科学网—癌症(粗)发病率与标化发病率的区别 – 杨雷的博文 (sciencenet.cn)

WHO年龄标化死亡率定义及计算方法

沈洪兵,齐秀英. 流行病学 [M]. 人民卫生出版社. 2015.

疾病的“经济负担”怎么计算?

疾病经济负担是由于发病、伤残(失能)和过早死亡给患者本人、家庭以及社会带来的经济损失,和由于预防治疗疾病的费用。通过计算疾病的经济负担,可以从经济层面上研究或比较不同疾病对人群健康的影响。

总疾病经济负担包括直接疾病经济负担、间接疾病经济负担和无形疾病经济负担。

直接经济负担:指直接用于预防和治疗疾病的总费用,包括直接医疗经济负担和直接非医疗经济负担两部分。直接医疗经济负担是指在医药保健部门购买卫生服务的花费,主要包括门诊费(如挂号费、检查费、处置费、诊断费、急救费等)、住院费(如手术费、治疗费等)和药费等。直接非医疗经济负担包括和疾病有关的营养费、交通费、住宿费、膳食费、陪护费和财产损失等。

间接经济负担:指由于发病、伤残(失能)和过早死亡给患者本人和社会带来的有效劳动力损失而导致的经济损失。具体包括:劳动工作时间损失、个人工作能力和效率降低造成的损失、陪护病人时损失的劳动工作时间、精神损失等。

无形经济负担:指患者及亲友因疾病在心理、精神和生活上遭受的痛苦、悲哀、不便等生活质量下降而产生的无形损失。

 

参考资料:

陈文. 卫生经济学 [M]. 人民卫生出版社. 2017.

李茜瑶,周莹,黄辉等.疾病负担研究进展[J].中国公共卫生,2018,34(05):777-780.